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2007 Artists Studio Tour report
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| Over half the artists rated this years tour from "Good" to "Excellent". Most of the remainder rated the tour "Fair" and only a few gave it a "Poor" rating. 36 sales were reported by 17 of the artists.
Tour was free this year so we don't have a clear idea of how many visitors came but, if we total up all reported visits to studios we get over 700 visits. Sounds like a pretty good turnout. Below are the highlights of artists suggestions for future tours along with other tour reports. |
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Suggestions from artists for 2008
(For full text of artists comments, click here) Ads. Maybe they could be larger. Feature articles in the Chronogram, for example, might help. It might be too costly, but maybe a large van could be used to transport people to studios not located in town. A possibility could be a "morning loop" and an "afternoon loop" hitting several studios in a set time frame. Have Transportation. I suggest a single color, yellow, for the balloons that ties in with the ad. And I would like to see us gather to talk about the ad if there are others who feel it could be improved. Scheduling a wrap-up meeting a week or so after the weekend could do a lot for group identity and enthusiasm. Arranging the directions on the back of the map keyed to the numbered location, rather than alphabetical by first name, seems less confusing. Needs more publicity Signage that unites the cooperative event. That is, a distinct logo, or possible a red border around the sign with either names or numbers inside. something very bold. Oh meant to tell you loved Milton Glassers cartoon that you use for the Studio Tour. Possible the bottom of sign would could replicate the bottom logo of your sign. As a Chamber sponsored event it should have had more presence. Make it free like Saugerties Artists Tour with a Brochure. Some of the more interesting visitors came specifically because of the sample they saw on the Westwood window. Maybe an earlier preview of the artists participating in the studio tour would stimulate more attendance. Maybe an announcement that there will be a preview of these artists put up two weeks prior to the actual tour. Increase publicity. Maybe a good article in the Woodstock Times and the Freeman. Maybe if someone talks personally to the newspaper writers.
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Press Release sent for 5th Annual Woodstock Artists Studio Tour 2007 to the following:
| 1. About Town 2. Albany Times Union 3. Art Times 4. Art Times Journal 5. Blue Stone Press 6. Catskill Guide 7. Chronogram Magazine 8. Clear Station Channel 9. Daily Freeman 10. Ellenville Press 11. Greenville Press, The 12. Hudson River Museum & Gallery Guide 13. Hudson Valley Business Journal 14. Hudson Valley Magazine 15. Kaatskill Life 16. New Paltz Times 17. Paula Mitchell, Journalist 18. Phoenicia Times 19. Poughkeepsie Journal 20. Saugerties Post Star 21. Taconic Press 22. Times Herald Record, Highland 23. Times Union (Albany) 24. Tricounty Woman 25. Ulster Publishing 26. Valley Table 27. WAMC 28. WKZE 29. WJFF Radio 30. Woodstock Roundtable on WDST |
Outdoor Art & Studio Tour Profit & Loss Report
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Income
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Entry fee
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1,010.00
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Grant income
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1,800.00
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misc
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209.00
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Total Income
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3,019.00
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Expense
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Miscellaneous
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428.54
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Publicity
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2,032.00
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Total Expense
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2,460.54
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Net income
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558.46
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Promotion Expense Detail
| Ulster Publishing | Call for Out... |
56.00
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| Art Times | Outdoor Art |
110.00
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| Print Express | flyer distributing |
50.00
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| Ulster Publishing | Outdoor Art |
88.00
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| Upstate Signs | 375 sign |
135.00
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| Ulster Publishing | Outdoor Art |
88.00
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| Upstate Signs | Banner |
251.00
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| Chronogram | Sept ad |
306.00
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| Upstate Signs | 375 sign |
135.00
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| Ulster Publishing | Outdoor Art |
264.00
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| Art Times | Outdoor Art |
110.00
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| Print Express | flyer distribution |
50.00
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| Ulster Publishing | Studio Tour |
264.00
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| Catskill Mtn. Guide | Outdoor Guide |
125.00
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| Total |
2,032.00
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